2019: Halloween spending to reach $8.8 billion
According to NRF’s annual survey conducted by Prosper Insights & Analytics:
•Shoppers say they will spend an average $86.27 this Halloween
•35 percent cite online search as the top source of inspiration
•29 million people plan to dress their pets in costume
Sources:
https://nrf.com/insights/holiday-and-seasonal-trends/halloween
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